The importance of OKRs

Credits to @John Doerr for his insights.

How Google's co-founders, Larry and Sergey, responded when he introduced the concept of OKRs in their garage setup.

OKRs are how to track progress, create alignment, and encourage engagement around measurable goals.

Since then, every quarter has seen every Googler set objectives and their key results.

This practice is not about bonuses or promotions; it goes beyond that.

OKRs at Google are used for a higher purpose. 

To foster a collective commitment to stretch goals truly.

OKRs can be particularly important for several reasons:

Ensure that everyone in the organization is working towards the same goals

Force founders to prioritize what is most important for the business

Track progress objectively, evaluating and understanding whether the company is moving in the right direction

Encourages regular review and adjustment of objectives and key results

Promote transparency within the organization by making objectives and key results visible to all team members

Enhance employee engagement and motivation by involving team members

Provide a scalable framework that can help founders manage complexities 

Implement OKRs effectively with achievable yet ambitious objectives—discipline to review and adjust OKRs regularly and foster a culture that embraces transparency and accountability.

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